Workculture as a killer recruitment pitch?
Did you know – Google is the most preferred recruiter at Harvard after Mckinsey – consider that an achievement . So what is so special about Google that makes Harvard grads re-consider their dream jobs and join a 10 year old rags to richness startup ? Check on how PagalGuy.com a small MBA community startup in Mumbai is working on...
Startups: 10 lessons your MBA didn’t Teach You
Now that 2 years have passed since I got my MBA degree (and the founding of my current startup), I think I can make fun of it a bit. [Note: Only a moderate amount of harm was inflicted on MBAs — (and investment bankers in particular), in the making of this article 1. No amount of strategic planning will ever substitute for managing your...
Marketing Lesson – The Art of Killing – “Caveat Emptor”
Don’t get shocked. I am not giving you ideas to be a killer. I am talking about the art of killing the information by companies. Yesterday I was listening to a radio advertisement of an insurance product. The duration of the advertisement was 30 seconds with 6-7 seconds devoted to terms and conditions at the end. And believe me I was not able to understand...
Ten fallacies of Internet startups
It’s often said that starting an Internet company is like raising a baby: it’s exciting and fun, but you get no sleep. As a aspiring internet entrepreneur, I’ve discerned some important myths that need to be shattered: 1. We’re the only ones doing this on the Web. You may have the greatest idea, and you may have never seen...
So You want to be a Financial Planner?
The job goes by a lot of names, including financial planner, financial advisor and personal financial consultant, but it’s rarely called what it typically is: financial products sales.Financial planners earn a living by helping people sort through and choose investments, insurance and other financial products. They do retirement planning, college...
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